I’m Brent, a B2B content writer specializing in SEO blog posts for SaaS brands.
Here’s a quick rundown of what I’ve been up to lately:
- Producing posts that rank #1 for competitive keywords like “social media marketing”
- Boosting organic traffic, trials and subscriptions for my SaaS clients
- Writing for some of the biggest names in SaaS including Sprout Social, Teamwork and Audiense
Let’s establish your brand’s authority, personality and search presence at the same time.
Long-form Content
In-depth blog posts with a distinct, authoritative voice.
SEO Blog Posts
Optimized for your target audience and Google alike.
B2B Copywriting
Impactful copy that drives clicks and conversions.
Listen: you shouldn’t have to choose between readability and search rankings.
Check out my portfolio to see my approach to writing product-focused content that’s also reader-friendly.
“Why should I work with you, though?”
Fair question! The SaaS space is wildly competitive and there are plenty of writers out there.
So, what do I bring to the table?
I have a proven record of positive results and higher rankings for my clients.
In-depth, actionable content that’s backed by original examples and up-to-date stats.
You know, the go-to guides that SaaS companies rely on to reach new users? Well, that’s my speciality.
If you have content ideas and keywords you’re ready to rank for, I can create a top-tier blog post for your topic.
My goal is to do work that gets you noticed.
And that’s exactly what I’ve done for my clients, including a few notable achievements:
- Helping a client’s blog achieve a 350% increase in traffic and a 188% increase in demo requests YOY
- Being a top contributor for Hello Social, recognized as the “Best Blog” at the 2019 SEMrush Awards
- Writing this post that drives ~74,000+ organic monthly visits (see the Ahrefs report below)
My writing and research process makes my editors’ lives easier.
Quality content with fewer check-ins and revisions. That’s what you get when we work together:
How do I make it happen? For starters, my research process is pretty intense.
That’s good news for you, though — I’m not just frankensteining the top three Google results into a forgettable, run-of-the-mill post. Here’s what I do before I even touch a draft:
- Dig through recent industry reports for statistics and talking points
- Search for relevant quotes from actual subject matter experts
- Make a list of examples, screenshots and images to gather later
Oh, and I always suggest alternative titles, headers, screenshots and phrases when I submit a draft. We’ll be best buds in Google Docs because my comments reduce the need for clarifications, questions and revisions.
But most importantly, I don’t make you choose between readability and optimization — you get both.
10+ years of writing experience means authority is built into every post.
Freelancing long-term means I’ve practiced the skills needed to craft expert-level content, including:
- Collaborating with clients long-term to understand their audience, products and values
- Keeping a constant pulse on industry trends and tools as they evolve
- Recognizing readers’ pain points and the solutions they’re searching for
But hey, don’t take my word for it as far as being an “expert” goes.
Heck, my work has been cited in marketing textbooks and even studied in college courses.
And beyond that, I’ve also ghostwritten dozens of leadership pieces for C-level executives in sites like Wired.com, SmartInsights and Venture Beat.
Translation? Authoritative, well-researched content is what I’m all about.
Chances are you’re all about it, too. Right?
Looking for content that clicks with readers and search engines alike? Talk to me!
If you’re looking for a B2B content writer that’s invested in producing high-quality content for your business, we should totally talk.
Want a more detailed breakdown of how I work? Check out my services and FAQ.
Have questions about how we can work together? Contact me today.
Cheers!
Brent